When designing websites and applications, designers are faced with the uphill task of integrating the latest technology. One of these is AMOLED technology that is used on smartphones, laptops, TVs and digital cameras. LCD screens are quickly fading away, and a lot of tech companies and consumers alike are opting for AMOLED displays.
There is no doubt that AMOLED displays, like the one used on the iPhone X, provide sleeker screens, faster response time, better viewing angles, more vivid colors and less power consumption on devices. These key aspects are critical when it comes to designing user interfaces for AMOLED-enabled devices.
As a designer, what should you do to improve user experience on AMOLED devices?
Understand Your Audience
To ensure great UI design, you have to know your audience and understand their needs. What type of devices do they use most? Are you targeting online shoppers of a certain demographic? Do they spend a lot of time on their phones? With unlimited data plans and wi-fi on the go, consumers are spending more time online. That means user interface design has to be intuitive to keep them engaged.
Knowing how consumers interact with the user interface helps you get a better idea of what they truly want. This, in turn, plays a huge role in designing the best user interface for new display technologies like AMOLED as well as uncovering any design flaws that may impact user experience.
Opt for a Dark User Interface
Users have different tastes when it comes to UI preferences. However, one of the first observations that users make, immediately after clicking an app or an icon on their AMOLED display, is the overall theme of the app: whether it’s a dark or light UI. Depending on a number of factors, the theme may be appealing to the users or it may fail to satisfy their expectations. When creating UI designs for AMOLED displays, following dark UI principles is the best option.
Why, you ask? Dark UI design is one of the core rules of creating great UI. A dark UI mostly sports white text and icons on a black or dark gray surface, so the subsequent contract ratio is usually easy on the eyes, especially on AMOLED-enabled devices. Creating darker user interfaces ensures better readability and reduces strain on the eyes, especially in dark environments and at night. Battery consumption is also lower in dark UI.
One of the reasons why many people are opting for AMOLED-enabled devices and dark UI is because of the aesthetics. While a lot more work goes into designing an app to ensure improved user experience, aesthetics play a huge role in how users interact with apps and devices. Look at the feedback provided by users, with adjectives like ‘cool’, ‘sleek’ and ‘pleasing’, and you’ll realize how important your design UI for new display technology really is.
Creating UI design with an aesthetic appeal in mind is important, especially for AMOLED displays. More users want brighter and more accurate displays. Meaning that designers and developers have to up their game when it comes to designing apps to improve the experience of AMOLED-enabled devices.
Keep UI/UX Design Simple
When creating UI/UX design for AMOLED displays, designers must anticipate user errors. Design issues could adversely impact user experience, so it’s important to create a user interface that is simple yet practical. To improve the UI and UX of your application, you have to focus on user-centered design.